LAN wins another “YES” for its design at The Dieline Awards

LAN, the bold Rioja wine that dares to say yes, has received first prize for packaging in the Wine and Champagne category at The Dieline Awards.

This is yet another international accolade for its packaging design, adding to those won at The Transform Awards and the VID Award for Best Packaging Redesign from the Rioja Marketing Club, thereby consolidating the brand’s new visual identity.

Alberto Saldón, Marketing Director at LAN, highlighted that this recognition “by acknowledging and rewarding how we present ourselves to the world—our visual identity—it also supports our value proposition and how we express ourselves to inspire people to say yes to themselves”.

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