Some changes deserve a yes. And LAN’s new packaging has just earned another very special recognition. Wine Business Monthly, a leading North American wine industry publication, has awarded LAN Silver in the Best Series category at its Packaging Design Awards. The judges highlighted the design’s departure from traditional Old World conventions, as well as the consistency achieved across the entire portfolio.
This recognition adds to the accolades LAN’s rebrand has received since the launch of our new brand platform in April 2025. Developed in collaboration with Gravita, the packaging brings to life a bolder, more contemporary and more approachable way of experiencing wine. It is an identity created to inspire people to say yes to themselves and enjoy what truly matters to them.
In just over a year, the new design has also been recognized by The Dieline Awards, the Transform Awards and the Rioja Marketing Club’s VID Awards. Different judging panels, one shared response: yes to a brand that embraces change while becoming more LAN than ever.

Go for it! Discover the new LAN.